UX, UI & Research

Jason leads teams and collaborates with product, engineering, and marketing teams, as well as agencies, to design software, websites, and mobile apps.

 

Wireframes & Interaction Design

Established frameworks and defined system behaviors.

UX Leadership

Led user interface creation, drove collaboration, and guided strategic direction of software.

Usability Best Practices

Conducted competitive analysis, comparative studies & usability heuristics.

 

Stakeholder Management

Worked to understand stakeholder goals, set clear expectations, and advocated for user-centered design.

 

Product Research

Investigated business opportunities and listened to users, then prototyped solutions for testing and further validation.

Software Prototypes

Architected, wireframed, and built clickable prototypes for product validation.

 
 

Quality Assurance

Identified opportunities across 8 high-priority areas and tracked the business impact of UX improvements over 9 quarters. Saw 80%+ of recommendations implemented within 6 months.

 

User Advocacy

Ensured that the patient's needs, preferences, and experiences were central to the design and development process.

 

Chat UI

Launched conversational inputs & guidance presentation layers in the first 4 months.

(2018)

 

41.6%

Increased Inbox Task Completion 41.6% in 12 months

(1/2019 -1/2020)

53.8%

Increased Number of Monthly Inbox Users 53.8% in 12 months

(1/2019 -1/2020)

252%

Increased Google My Business task activity 252% in 12 months

(1/2019 -1/2020)

 
 

Task-based Flows

Led innovation efforts, partner with stakeholders and SMEs to prototype and validate user journeys and new product advancements.

User Testing

Established and managed UserTesting vendor relationship and orchestrated test plans. Directed team responsible for conducting over 100 annual tests and audits that generated quantitative data and qualitative insights.

 
user-testing-1.png

Information Architecture

Distilled and reorganized site content

 
 

Design Processes

Introduced the sprint as a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers.

 

5 Days

Cut the average validation cycle duration from 45 to 5 days

15 Hours

Decreased the average validation cycle design labor effort from 120 to 15 hours.

30 Tests

Increased the number of validation cycles from 4 to 30 tests over 90 day period.

 
(ThriveHive)
 
 

New Approaches

Introduced inline address lookup, removing modal flow friction.

 
(CenturyLink)
 

Screen Design

Acted as a player-advisor in the redesign of the CenturyLink Small Business website.

Acquisition Tools

Designed initial grader solution and directed design team responsible for successfully evolving grader user experience and the organization's primary acquisition funnel.

Page Layout

Architected site and created low-fidelity screens.

Surveys & Analysis

Built and analyzed customer surveys including light ethnography, needs assessment, price structure, price models, and more.

Process Improvements

Developed design brief intake and implemented process improvements to drive organization and team efficiency.

Web-based Design Systems

Standards Team architected, built, and managed the design library for Quantum Fiber and CenturyLink. Received 4.1 (out of 5) usefulness rating from our internal customer teams.

Entrepreneurial

Conceived, designed, and launched a predictive marketing strategy platform that forecasts ROI. Then founded Hatch and successfully completed the 2016 MergeLane accelerator.

 

Icon Libraries

Standardized styles, patterns, components, and icons.

Want to see more?

Recent work is available upon request.